SQUARESPACE WEBSITE REDESIGN
A Squarespace website redesign that doesn't undo your existing SEO.
If your current site no longer represents your business, or simply isn't converting the way it should, a redesign rebuilds it properly, without losing the search visibility and content history you've already built up.
LATEST WORK FROM SITEWISE
Building Websites That Drive Results
Explore selected Squarespace projects built to turn ideas into clear, engaging digital experiences. From high converting websites to distinctive portfolios, each one is designed to help businesses stand out and grow.
WHAT SITEWISE OFFERS
A better version of what exists.
A redesign should do more than make a website look newer. The existing content, structure, and strengths provide the starting point for a more effective digital presence with improvements that make the site clearer, easier to use, and better prepared for what comes next.
Squarespace, enhanced
A redesign can unlock much more from the platform. Custom design, thoughtful code, and a strategic approach can transform an existing Squarespace site without losing what already works, creating a more polished and purposeful experience.
Function that works
Beautiful design means little if the website gets in the way. From ecommerce and bookings to portfolios and integrations, functionality is tailored around the way your business actually works.
A collaborative process
No unnecessary layers or handoffs. The process stays direct and collaborative, with clear communication and thoughtful decisions from the first idea to the finished website.
Strategic design
Every design decision serves a purpose. Brand, audience, content, and business goals come together to create a website that feels right, communicates clearly, and guides visitors with intention.
Designed to convert
Good design gets attention. Great structure turns it into action. Clear layouts, intuitive journeys, and purposeful calls to action help visitors find their way and take the next step.
Built to move forward
A redesign is an investment in what comes next. The updated website is structured to be easy to manage, refine, and grow with the option for ongoing support whenever an expert hand is needed.
PROCESS
How a project works
Onboarding & Consultation
Start by booking a discovery call where we’ll talk about your business, your goals, and what your website needs to achieve. From there, you’ll receive a clear proposal outlining the scope, deliverables, timeline, and investment. So you know exactly what to expect before we get started.
Design & Feedback
Once the design phase begins, feedback can be shared directly and easily throughout the process, with no waiting for a single “big reveal.” Regular feedback keeps the project aligned from the first draft through to the final version.
Launch & Training
Once the site is ready and you're happy with it, you get a personal walkthrough and a recorded handover video, plus follow-up email support so you can manage the site confidently on your own from day one.
FAQ
Questions people ask before we start.
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Not if it's planned properly. The biggest risk to rankings during a redesign is losing or changing URLs without redirects, or removing content that was actually ranking well. Both get addressed directly in the audit and planning stage before any design work begins.
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It depends on the scope, but most projects run over several weeks rather than days, giving us enough time to plan properly, design in stages, and leave room for your feedback. We'll agree on a clear timeline before starting.
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Foundational, on-page SEO is part of every project, including clear structure, proper headings, and technical basics handled correctly from the start. If you want deeper SEO work, such as keyword strategy, content planning, or ongoing optimization, that's covered separately under Squarespace SEO.
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Yes. You’ll need to provide your own copy and photography for the project. I don’t provide copywriting or photography services, so please have your content and images ready to be added to the site.
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Yes. Every project includes training and a recorded walkthrough, and Squarespace's editor doesn't require coding knowledge for day-to-day updates. If you'd prefer ongoing support, I also offer Website Management services to keep your site updated and running smoothly for you.
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A new build starts from a blank page because there's nothing to preserve. A redesign starts from an audit of what already exists and builds forward from there. A redesign has a different starting point and different risks to manage.
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By looking at what's actually performing (i. e. pages getting traffic, content that's ranking, structure that visitors are using) and treating that as the foundation, rather than starting from a blank page.
YOUR DREAM WEBSITE
Start your project today.
If you're weighing up a new site, a redesign, or just want a second opinion on what you already have, a short conversation is the easiest way to figure out what actually makes sense.
No pressure, no generic sales pitch, just a look at where things stand and what a good next step looks like.
Fill out the contact form or schedule a call directly, and let’s discuss how I can help you.